A NEW store is set to open in Westquay, taking over the premises formerly occupied by Hamleys.
The toys and games retailer closed the doors of its pop-up store a few months ago.
However, the prominent unit in Southampton’s biggest shopping center won’t be empty for long.
Westquay has announced plans for a new brand to take over the empty unit.
READ MORE: New store to open in Southampton
Rituals store in Westquay (Image: Newsquest)
A sustainable and well-being store, Rituals, will be opening at the end of this month.
Founded in Amsterdam in 2000, the store will sell body care, home fragrances, and natural skin care.
Globally, the brand has stores in 36 countries including London, Paris, and Hong Kong.
It is focused on developing 90 per cent natural origin formulas and packaging that’s either refillable, recyclable or made of recycled materials.
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Penny Grivea, managing director for the UK and Ireland at Rituals, said: “We are so excited to be opening this stand-alone store in Westquay, Southampton, and expanding the Rituals interactive experience in the UK.
“Living during these ever-changing, fast-paced times, we understand more than ever the need for creating moments of joy and feeling balanced during our everyday lives.
“The new Rituals store will help customers achieve a sense of well-being by helping them find the perfect products that will help them balance the body, mind, and soul.
“This opening marks an exciting time for the brand in growing our retail presence across the UK.”
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Laura Read, general manager at Westquay, said: “The arrival of Rituals demonstrates that Westquay remains the top destination in this part of the UK for household brands looking to expand their presence.
“Rituals already has a strong following and customer base, so we’re excited to be able to bolster our well-being offer with the brand’s high-quality home, beauty, and extensive gift ranges.”
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The store will open on Thursday, January 26.
On their opening day, the first 50 customers will receive a luxury goody bag.
Some of their best-selling products will also be discounted.
Customers who spend £40 or more will also receive a mini classic reed diffuser of their choice.
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