Customers will enjoy a friendly grocery shopping experience with healthy resources, 100% organic produce and an array of natural food and products at Always Affordable PricesSM
LAKEWOOD, Colo., Sept. 16, 2022 /PRNewswire/ — Natural Grocers®, recognized as the largest family-operated organic and natural grocery retailer in the U.S., is thrilled to announce the grand opening of its new store in Brighton, CO on Friday, September 30th. The store will be situated at 903 S. 8th Ave. and will mark Natural Grocers’ 43rd location in its home state of Colorado. To celebrate this exciting milestone, the Natural Grocers’ good4u® Crew will host an official ribbon-cutting and donation ceremony at 8:20 a.m. with Chelsea Manley, Special Events and Promotions Manager from Food Bank of the Rockies. Additional local leaders will join us to welcome the Brighton community with gift card giveaways, fantastic discounts, exciting prize sweepstakes, and much more starting at 8:30 a.m.



“We’ve been searching for the ideal location in Brighton for several years. With immense excitement, we are proud to announce the opening of our first store in this area. We eagerly anticipate providing access to healthy food options for the Brighton community at affordable prices—this principle has always been a cornerstone of Natural Grocers’ mission since its inception,” stated Raquel Isely, Vice President of Marketing for Natural Grocers. “Additionally, we are thrilled to partner with Colorado’s own Food Bank of the Rockies during our festivities to raise awareness for Hunger Action Month. We wholeheartedly invite the Brighton community to visit our new store, partake in the celebrations, and explore the unique and delightful shopping experience that Natural Grocers offers.”
EXCITING GRAND OPENING EVENTS — SWEEPSTAKES AND DISCOUNTS
The Grand Opening festivities and exclusive discounts will kick off on September 30th and will feature a variety of exciting events:
- Exclusive Mystery Gift Cards for the First 150 Customers: The first 150 customers who are in line on September 30th will receive a mystery Natural Grocers gift card, with amounts that can vary between $5 and $500![i]
- Spin the Prize Wheel: Customers will have the chance to spin the Natural Grocers prize wheel on September 30th for a chance to win a variety of fun prizes.[ii]
- Grand Opening Sweepstakes[iii] : From September 30th to October 14th, customers will have the opportunity to win fabulous prizes, including an Aventon e-bike, a $500 Natural Grocers gift card, and much more. Entry forms will be conveniently available at the store.
- Special Grand Opening Discounts: Customers will benefit from exceptional discounts of up to 49% off from September 30th to October 31st.[iv]
- Shop for 100% organic produce like Granny Smith Apples ($1.99/lb), Cherry Tomatoes ($3.39/pt), Green Bell Peppers ($2.99/lb), and White Mushrooms ($2.79/8oz pkg).
- Additional high-quality products will also be available at impressive discounts, such as Natural Grocers® Brand Organic Cheese shreds and slices, bacon and bacon alternatives, and Natural Grocers Brand bulk organic rolled oats and bulk organic seedless raisins.[v]
- Maximize Savings with {N}power®, Natural Grocers’ complimentary loyalty program, offers exclusive discounts, digital coupons, rewards benefits, and other members-only features.[vi]
- September 30th – October 31st {N}power® members will receive exclusive pricing[vii] on select free-range eggs, ($1.99/dozen), organic avocados (.99¢ each), and Natural Grocers Brand Organic Canned Beans (.99¢ each).
COMMITMENT TO QUALITY PRODUCTS AND ALWAYS AFFORDABLESM PRICING
Since 1955, Natural Grocers has dedicated itself to serving the state of Colorado by providing a diverse range of natural and organic options. The Brighton store will offer world-class customer service from its knowledgeable and friendly good4u℠ Crew, alongside healthy recipes accommodating various diets and maintaining rigorous product standards. Customers can look forward to an extensive selection of fresh, 100% USDA certified organic produce, high-quality organic and natural groceries, 100% free-range eggs, 100% pasture-based dairy, 100% non-GMO prepackaged bulk goods, dietary supplements, body care, and household essentials—all available at an Always Affordable Price℠. Furthermore, Natural Grocers is committed to providing humanely sourced and sustainably raised meats.
The new Brighton location will feature The Cottage Craft Beer℠ section—an exclusive assortment of curated craft beer, hard kombucha, and hard seltzer, all carefully vetted to meet Natural Grocers’ high-quality standards. Customers can enjoy a convenient one-stop shopping experience, allowing them to pick up their favorite adult beverages or explore new organic, gluten-free options just in time for the upcoming holiday celebrations.
INNOVATIVE STORE FEATURES
With a strong emphasis on environmental sustainability, the new store has been constructed with eco-friendly building features and energy-saving innovations, such as non-toxic building materials and 100% LED lighting, contributing to a reduced environmental footprint. This Brighton store will also be the first Natural Grocers location to implement a CO2 refrigerant system, designed to conserve energy while providing enhanced environmental protection compared to traditional refrigeration technologies.
COMPREHENSIVE NUTRITIONAL EDUCATION
The Brighton community will benefit from the expertise of Natural Grocers’ Nutritional Health Coaches (NHC’s), who are dedicated to supporting customers on their health and wellness journeys through free, personalized nutritional health coaching sessions. Customers are encouraged to schedule a complimentary session, which will be available in person, via phone, or video, by visiting www.naturalgrocers.com/nutritional-health-coaches. The contemporary store design also includes a Nutrition Education Center, specially created to serve as a community space for in-store classes, recipe demonstrations, and guest speaker events.
PARTNERSHIP WITH FOOD BANK OF THE ROCKIES
Natural Grocers has proudly partnered with the Food Bank of the Rockies for over a decade across its Colorado locations through the “Bring Your Own Bag” initiative. This community outreach will extend to the new Brighton store. Each time a customer brings their own shopping bag, Natural Grocers will donate five cents per shopping trip to the Food Bank, which provides essential food and necessities to those in need across the state.
“Food Bank of the Rockies is proud of our longstanding partnership with Natural Grocers and deeply appreciates its conscientious customers, who, by bringing their own bags, help activate the community’s power to feed our neighbors facing hunger. Together with Natural Grocers and the Bring Your Own Bag campaign, we have successfully provided enough food for upwards of 4 million meals, significantly nourishing and strengthening our communities,” remarked Erin Pulling, President and CEO of Food Bank of the Rockies.
Natural Grocers will also make a special donation of $2,500 to Food Bank of the Rockies during the grand opening ceremonies to honor Hunger Action Month®. This initiative, held every September, aims to mobilize public support to help nourish communities in need.
DISCOVER NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (


