Browsing: Brand Strategy

Vineeta may wince if her brand is compared to Nykaa, considering the travails of that unicorn recently, but it is…

As a 65-year-old mass brand, RoC Skincare is out to prove that getting older does not have to be an…

Beauty Accelerate inspires brands of every size to innovate nimbly and mindfully by providing timely thought leadership, education and data…

[ad_1] Homegrown perfume maker Riya is targeting to capture a 20 per cent market share in the growing fragrance industry…

[ad_1] Supermodel and fashion entrepreneur Kate Moss is launching a beauty and wellness brand, called Cosmoss, which has been registered…

[ad_1] Beauty by Nicole Little 12 seconds ago Since 2004, SACHAJUAN has established itself in the haircare industry by adopting…

[ad_1] Go-To Skincare has kicked off their first brand campaign playfully asserting themselves as the go-to for skin care in…

[ad_1] PerkinElmer is taking the pivotal step to focus solely on life sciences and diagnostics and changing its name in…